The other day, I received an email from a friend telling me about a new self-help book she discovered and felt was giving her a lot of valuable information to make her life better. This would be great, except for the fact that just since January of this year, this is the fourth “greatest thing since sliced bread,” she has discovered. Two of the others were also books, and one was a series of videos by a famous self-help “guru.” My friend is overdoing learning it but not doing it.
For myself, I set a six month moratorium on any new work purporting to change my life for the better once I come across something I think is worthwhile. Otherwise, I would not be able to put into action any good advice or suggested strategies a great author or teacher is advocating. We all need time to take in and absorb good teaching, and hurrying on to the next new best thing only provides an excuse to not follow-through on current information.
Many online information marketers practice “upselling.” In other words, once you have bought a book or audio or video or course from them, they will come back at you with something more expensive to buy. But if what they sold you in the first place was as good as they claimed, you wouldn’t need additional material for some time to come. Not if you studied and practiced their original teachings. It’s as if they were saying, “Okay, I’ve got your attention, now I’m going to tell you about what you really need to do to achieve success.”
I recently offered a Moneylove Mystery Package, and said that it was at least a year’s worth of extensive prosperity learning. I declared there was nothing else a customer had to buy from me to get my best information. But in this short attention span world, with many people self-trained to just skim the surface of things, I am sure I would have gotten a response from some of these customers if I offered more products at a higher price, with the presumption that “My first offer was just the appetizer, so here’s the main course.”
One formula that has worked for me is to spend 10% of my time and energy taking in new information and 20% on applying that knowledge. While you can set your own boundaries in this regard, I think in today’s atmosphere of information overwhelm, we all need to give ourselves some rules and guidelines.
Right now, I have enough audios and videos and ebooks to fill up the next several years–and these are just ones from friends! I will serve myself and my personal growth much more effectively if I take it slow, pace myself, and give anything I am learning that is new and exciting a real chance to make an impact on my consciousness.