Are You Overdoing Not Doing It?

Learning Requires Time To Put Knowledge Into Action

The other day, I received an email from a friend telling me about a new self-help book she discovered and felt was giving her a lot of valuable information to make her life better.  This would be great, except for the fact that just since January of this year, this is the fourth “greatest thing since sliced bread,” she has discovered. Two of the others were also books, and one was a series of videos by a famous self-help “guru.” My friend is overdoing learning it but not doing it.

For myself, I set a six month moratorium on any new work purporting to change my life for the better once I come across something I think is worthwhile. Otherwise, I would not be able to put into action any good advice or suggested strategies a great author or teacher is advocating. We all need time to take in and absorb good teaching, and hurrying on to the next new best thing only provides an excuse to not follow-through on current information.

Many online information marketers practice “upselling.”  In other words, once you have bought a book or audio or video or course from them, they will come back at you with something more expensive to buy. But if what they sold you in the first place was as good as they claimed, you wouldn’t need additional material for some time to come. Not if you studied and practiced their original teachings. It’s as if they were saying, “Okay, I’ve got your attention, now I’m going to tell you about what you really need to do to achieve success.”

I recently offered a Moneylove Mystery Package, and said that it was at least a year’s worth of extensive prosperity learning. I declared there was nothing else a customer had to buy from me to get my best information. But in this short attention span world, with many people self-trained to just skim the surface of things, I am sure I would have gotten a response from some of these customers if I offered more products at a higher price, with the presumption that “My first offer was just the appetizer, so here’s the main course.”

One formula that has worked for me is to spend 10% of my time and energy taking in new information and 20% on applying that knowledge. While you can set your own boundaries in this regard, I think in today’s atmosphere of information overwhelm, we all need to give ourselves some rules and guidelines.

Right now, I have enough audios and videos and ebooks to fill up the next several years–and these are just ones from friends!  I will serve myself and my personal growth much more effectively if I take it slow, pace myself, and give anything I am learning that is new and exciting a real chance to make an impact on my consciousness.



About the Author Jerry

  • Rupa

    That is such great insight, Jerry. Indeed we can get so lost with all the “good stuff” out there that we don’t have time for ourselves to really “DO”
    I really love that you are reenforcing my recent decision to pay attention to my appropriate doings…

  • Grady McAllister

    Jerry, I have had the same basic insight. After years of being exposed to motivational audio and books, I came to the conclusion that it was better to have a few programs that you review regularly and put into action.

    Certainly my 1987 Moneylove album is one I still review from time to time. It seems to bear more repetition than most.

    I have been big on audio learning since the early 70’s. For a long time, I couldn’t find enough materials to fill all my hours in my car. Now, I have more than I can realistically study. It is not practical to give equal weight to over 120 audio albums.

    Also, it is a mistake to spend 100 per cent of that time listening to motivational and business material. There are other forms of intellectual growth. Nowadays, I am just as likely to listen to a university history lecture or an audio book of a classic novel.

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